Why is it important to be online? Whether it's Email, Instagram, Facebook, Pinterest, TikTok, LinkedIn, YouTube, Websites, Blogs, or Twitter, each of these platforms can connect, entertain, and inform us privately or publicly and perhaps, most importantly, for small business owners, can make us findable through SEO (Search Engine Optimization). Your target audience is waiting for you to share your gifts, talents and voice. Although each digital platform has a different communication style, they each build the “KNOW, LIKE and TRUST” factor of business, originally coined by Dale Carnegie. Why do you want to be online? Personal accountability....
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The message that came in loud and clear was that I needed to start showing my work on Instagram. Instagram is a photo and video-sharing social networking service. It allows you to engage with like-minded people. In fact, you are encouraged to engage with people whether by commenting on someone's work or in your own posts by asking questions. To make good on my list of goals for growth, I set up my Instagram handle (https://instagram.com/jacquieblondin).